Earlier, Meta, formerly known as Facebook, announced its plan to incorporate NFTs on its platform where users could change their profile picture with NFTs they own. Recently, Meta announced that it has begun rolling out NFTs for some US creators on the social network platform.

While Meta will take a multi-chain approach, it starts with Ethereum and Polygon NFTs. It will later add Solana and Flow to the mix. Navdeep Singh, the Meta Product Manager, also shared a sneak peek at what NFTs would look like on their Facebook account. 

The users will have a digital collectibles tab on their individual Facebook profiles where they can display their NFTs. For that purpose, users can connect their digital wallets with the NFTs to their Facebook profile and also share the NFTs as posts on their profile like any other post. 

Experts such as Martin Bryant believe Meta is trying to introduce its massive user base to Web 3.0. The fact that Facebook is also testing groups that look like Discord is also proof of this statement. 

NFTs on Instagram

Meta also recently started rolling out NFTs for Instagram for selective creators in selective countries. According to the press release, NFTs shared on Instagram will automatically tag the creator and collector without any fees for posting or sharing NFTs. These NFTs can also be shared as augmented reality stickers. 

Head of Instagram, Adam Mosseri, said that Instagram is launching NFT features selectively because of the growing creator economy. 

“Now, we think the one really interesting opportunity for a subset of creators is NFTs—the idea of owning a unique digital item,” Mosseri said in May. 

Meta is going all out in the metaverse space, staying true to its rebranding. According to the reports, the company also has more interesting plans in the pipeline, which will be unveiled shortly.