
Recently, Disney, the entertainment giant announced an accelerator program focused on developing Web3. The company also announced six companies that will be joining the program and Polygon, a layer-2 Ethereum scaling network is one of them.
The Accelerator Program is a business development program designed to accelerate the growth of innovative projects and will focus on emerging tech in the field of immersive experiences this year. Among this tech, Disney will focus on the Metaverse, Augmented Reality, NFTs and AI. Disney will be utilizing the scalable properties of Polygon to help developers build Web3 experiences.
Disney and Web3
The Accelerator Program will kick off this year and will connect the six firms to improve their creativity and imagination under Disney’s expertise. All the companies will receive guidance from Disney’s senior leadership team and dedicated executive mentors.
The program will take place in the summer and will conclude with a Demo Day in October at Walt Disney Studios in Burbank, California. Bonnie Rosem, the General Manager of the Disney Accelerator program said, “for nearly a century, Disney has been at the forefront of leveraging technology to build the entertainment experiences of the future.”
Among the six companies, apart from Polygon, other companies joining in include, Flickplay, a Web3 social app for discovering NFTs tied to real-world locations that are shareable using AR, Interactive, an AI-driven character creation platform and Lockeverse, a Web3 platform that empowers creators to tell culture-defining stories.
The other two firms are Obsess, an experimental eCommerce company that creates immersive 3D virtual stores in the Metaverse and Red 6, an AR hardware company.
Following the partnership announcement, Polygon’s native token MATIC saw a 25% pump. Moreover, Polygon also recently announced a partnership with a new innovative mobile phone manufacturer Nothing to bring Web3 functionality to the new device.
It would be interesting to see what Disney and Polygon will bring to the industry next.