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The British Rock Band Muse to release Next Album on Serenade

The British rock band Muse is launching a new album but with an NFT twist. The band is releasing its album as a limited-edition NFT on Serenade, a Polygon-based NFT platform. The album is named “Will of the People” and is the ninth studio album from the iconic rock band. 

The NFT album will be released on 26th August and is set to be the first-ever release to enter the charts in Australia and the UK. Muse is an NME three-times Award-winning band formed in 2014. The band also has several other laurels to its name, such as MTV Europe Music Award for Best World Stage Performance in 2019 and Grammy Award for Best Rock Album in 2011 and 2016, among many other accolades.

Will Of The People – Muse

This NFT collection will not be the first foray of Muse into the NFT space, as last year, the band worked with Dapper Lab’s CryptoKitties project to create digital collectibles. The latest album will be sold on Serenade, an eco-friendly platform helping artists capitalize on the NFT boom. 

The CEO of Serenade, Max Shand, said, “Muse have always had a great appetite for innovation and pushing the boundaries of how they deliver their music to fans, so using this technology to elevate the experience of their new album made a lot of sense,” 

Serenade uses layer-2 solution Polygon to mint NFTs using the Proof of Stake mechanism, which is more efficient than Ethereum’s Proof of Work mechanism. 

“All Serenade NFTs are minted on the Polygon [chain], because we value its affordability and eco-friendliness,” added Shand. “On Serenade, we bear gas fees on behalf of all users—artists and fans—because we want to replicate the frictionless shopping experience today’s customers are used to, and Polygon allows us to do this at scale.”

The home of the official UK Top 40 charts, Official Charts Company (OCC). made NFT albums eligible for the charts in April 2022, when The Amazons, a UK indie rock band, released a digital box set NFT, limited to 100 copies. Muse’s upcoming NFT release is limited to 1,000 copies globally and will come both as a limited-edition format and NFTs.

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