True Tribe garment supply chain is live with SUKU’s blockchain solution. A producer of handcrafted activewear with recycled waste went live thanks to blockchain solution SUKU.
A news article on Cryptoninjas claimed that True Tribe, a producer of handcrafted active wear from recycled plastic waste, has formed a SUKU partnership. SUKU is a firm that provides traceability tools using blockchain.
They announced the release of the first batch of the transparent True Tribe garments. Clothing and activewear are produced from scraps of fabric. These garments were designed and then shipped to London, the Browns Fashion on November 6th.
True Tribe wants to provide information to their customers regarding the origination of the material for the garments. Besides, it helps the brand to be more transparent on the products. Consumers who want to can access the information.
Coin news flash publishes the latest happenings in the cryptocurrency market had this to tweet on True Tribe’s garment supply chain.
Often used as a marketing tactic, stories sell faster to create a bond between the seller and buyer. Consumers want to know from where the raw materials were got and made, which enabled the market to grow more than five times.
Following the lead, True Tribe said in August 2020; they would work with SUKU Omni SaaS supply chain management solution. Designing this kind of a varied number of transactions in their supply chain offers them sustainability, legality, and authenticity.
Alexandre Sundberg, who is the CEO and founder of True Tribe, said that they want to improve the standards of fashion. They want to do that by ensuring that nature is immensely benefitted—the authenticity and transparency help to design meaningful connections.
True Tribe was founded on the principle of ethical fashion. The swim shorts that are designed in their centers are crafted from plastic waste from the Mediterranean, Adriatic, and the North Sea.
The collection is done by HEALTHY SEAS, who are professional divers. The use of ECONYL(R) is done that regenerates nylon fabric from plastic waste. Designing swim shorts like these helps in the reduction of consumption of water.
Besides, they want developing nations like Pakistan to diversity their fashion business. They want to do that by integrating quality standards and the working environment. Workers utilize French luxury techniques and operate under respectable working conditions.